BQA Mission: “To maximize consumer confidence and acceptance of beef by focusing producers’ attention to daily production practices that influence the safety, wholesomeness and quality of beef and beef products.”

U.S. and international consumers expect safe, quality beef. Nebraska beef producers work to provide this expectation through programs like the industry’s Beef Quality Assurance (BQA) program.

By participating in the Nebraska Beef Quality Assurance program and adopting BQA production practices, you are positioning your business to take advantage of opportunities that lie ahead. Making a commitment to BQA isn’t just the right thing to do for the consumer, is can also open doors to new marketing opportunities for participating producers.

In partnership with the University of Nebraska – Lincoln, the program is funded, in part by Nebraska Cattlemen and Nebraska Beef Council.

The BQA director position is housed, organizationally, in the UNL Animal Science Department and, physically, in the UNL Panhandle Research and Extension Center at Scottsbluff.

Rob Eirich, MS
Extension Educator
Director of Beef Quality Assurance
University of Nebraska-Lincoln
4502 Ave. I
Scottsbluff, NE 69361
Phone: 308.632.1230
Cell: 308.631.2311


Certification fee is $20 per producer. 


BQA Resources:

BQA Manual- click here
Assessors Guide -Cow/Calf
Assessors Guide- Stocker/Backgrounder
Feedyard Assessment

Links to KSU training site -